PALO ALTO (April 28, 2008) —GlobalFluency, Inc., a multi-channel marketing and strategic communications firm based here, has expanded its network of global affiliates with the addition of five new members in Brazil, Russia, South Africa, Ireland and France.

The architect of the innovative Intelligent Marketing Engagement™ model, GlobalFluency manages worldwide executive affinity networks and executes international authority leadership marketing and demand generation campaigns for clients in information technology, communications, Internet, media/entertainment, consumer product markets, health care/wellness, business services and consulting.

The new GlobalFluency affiliates include LVBA Comunicação of São Paulo, Brazil; HMC Seswa of Johannesburg, South Africa; Fort-Ross of St. Petersburg, Russia; Comit Communications & Marketing of Dublin, Ireland; and Marketing HotSpot of Paris, France. Each brings a successful track record of regional and international marketing and communications engagements to both local and multi-national corporations.

The new member firms will strengthen GlobalFluency's existing core competencies in the areas of database and event marketing, public relations, and marketing solution integration in both developing countries and established regional markets. New partners will lead localization and execution of multi-channel, multi-level IME programs and spearhead strategic and tactical communications campaigns for clients across the network.

"As more corporations demand a tight, integrated approach to marketing services across borders, languages and cultures, they will continue to look to a single source that can deliver both regional insights and global influence," said Donovan Neale-May, president of GlobalFluency. "In extending our reach in Brazil, South Africa, Russia, Ireland, and France, we are building out our capability in both established geographies and some of the most dynamic and important emerging growth markets."

About GlobalFluency
Headquartered in Silicon Valley, GlobalFluency integrates global resources under one brand to deliver seamless cross-border programs that drive customer interaction, market advocacy and media prominence. The company has over 70 offices in 50 countries. GlobalFluency also operates influential membership groups that enable peer-to-peer networking and knowledge exchange among thousands of key decision makers and influencers. These include the Chief Marketing Officer (CMO) Council, Business Performance Management (BPM) Forum, Coalition to Leverage and Optimize Sales Effectiveness (CLOSE), Forum to Advance the Mobile Experience (FAME), Global Renewable Energy and Environmental Network (GREEN), Competitive Strategy Roundtable, Software Economics Council, and DecisionROI Institute.