GlobalFluency has taken the lead in community building since the inception of the Chief Marketing Officer Council in 2002. We recognized that senior technology marketers were looking for an active community of peers that would help them better understand marketing trends, share ideas, improve their competencies, and network with other CMOs. The CMO Council has now grown to over 2,500 senior technology marketers. The CMO Council and our other Affinity Networks leverage the increasing power of technology and the rapidly growing need for peer interchange to aggregate specific shared interest communities. In a world where message control is increasingly difficult, these peer networks allow us to provide our clients with better insight, access, and influence through participation in our important communities of high-level decision makers.

Gain perspectives from GlobalFluency's Managing Partner Donovan Neale-May, who is also Executive Director of the CMO Council. Download PDF (500K)