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Making Content the Cornerstone of Customer Engagement
Authority Leadership Marketing
Making Content the Cornerstone of Customer Engagement and Relevance
B2B marketers today must introduce strategic themes and advocacy platforms that resonate with...
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Challenger Brands from Developing Markets: Africa and The New Global Contenders
Speaking to the Gordon Institute of Business Science, Donovan Neale-May focused on what has created success for some of the 1,000 companies with revenues of over $1 billion that are now based in...
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Keeping a Closer Eye on Content ROI
Donovan Neale-May delivered a presentation outlining the new content marketing imperatives facing brands, including a checklist of credible content attributes.
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Fortifying the CMO’s Position. How to Align and Combine in the C-Suite.
Donovan Neale-May, Executive Director of the CMO Council
Presentation at World Marketing Congress in Mumbai, Nov. 14th 2014
“Executive sprawl” and the proliferation of...
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Engaging Customers THROUGH DATA
Naele-May's presentation to the DEMO Traction crowd drew on research including the CMO Council study entitled "Integrate to Accelerate Digital Marketing Effectiveness," in which only 9 percent of...
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Globalfluency Credentials Presentation
Proven Leadership in Replacing Random Acts of Marketing with an Intelligent Market Engagement™
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GlobalFluency Profile
A global network of offices, diversified services and superior results.
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